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King Mohammed VI launched the “Vision 2010” strategic tourist development program in January 2001, aiming to make Morocco one of the world’s premier tourist destinations with a target of 10 million visitors in 2010 and to create 600.000 new jobs.
Over the next five years Morocco will experience considerable change in line with Plan Azur. The government’s £2.2 billion strategy will increase tourism from approx 4.5 million visitors to 10 million visitors by 2010.
The infrastructure development program which underpins “Vision 2010” also implies and guarantees a high degree of convergence between the requirements for and Morocco’s commitment to top class standards. This strategy has already begun to bear fruit. Since the launch of “Vision 2010,” more than 20,000 new hotel beds have already come on the market and thousands of others have been renovated.
In 2010, Morocco will have more than 250,000 hotel beds, including 180,000 located in or around the cities. Under Plan Azur six new seaside resorts ( 5 on the Atlantic coast and 1 on the Med) will provide a total of more than 40,000 hotel beds.
Mediterranean Saidia, Saidia
The first of the Plan
Azur developments to be launched and the only
one on the Mediterranean coast. In total the
development will cover 7.000.000 m2 and faces
directly onto a 6km long sandy beach. There
will be three 18 hole golf courses and a variety
of 4* & 5* hotels, a 750 berth
marina as well as a commercial centre with branded/designer
shops. The development also features bars, restaurants,
night clubs, private clinic, water parks and
a spa and wellness centre whilst keeping 40%
of the development a green zone.
Port Lixus, Larache
Located along the Atlantic
coast near the town of Larache this development
will feature two 18 hole golf courses designed
by the Spaniard Enrique Saenger along with
4* & 5* hotels.
The development will also benefit from beautiful
residential villages and villas as well as a
120 berth marina. The second most important roman
ruins in Morocco, Lixus, lie close by on the
right bank of the river Lucus.
Other leisure activities
include
* Equestrian centre
* Thalassotherapy centres
* Sports centre
* Craft village
Mogador, Essaouira
Located on the Atlantic coast in the area of
Diabat this development will measure in the region
of 5,700.000 m2. The main features of this development
are sure to be the two Gary Player golf courses.
One of 36 holes the other 18. The hotels, riads,
villas, golf academy and practice course are
laid out along the two spectacular courses facing
the sea.
Mazagan, El Jadida
The future Plan Azur development of Mazagan (El
Haouzia), being spearheaded by Kerzner group
(Sun City – South Africa, Atlantis Beach – Bahamas)
is located near El Jadida, This site includes
three miles of beachfront along Morocco's Atlantic
coast. Approximately an hour's drive from Casablanca,
the site provides for easy access to-and-from
Casablanca International Airport, which currently
receives daily flights from 22 European cities.
Access to the area is supported by a rail network
as well.
The cost of this neighbouring project is estimated
at $230 million and is expected to consist of
a 600-room hotel, two 18-hole golf course, convention
space, restaurants and a casino.
The site will be surrounded by eucalyptus trees
and will cover an area of around 500 hectares.
Various water sports will be available along
with general entertainment and a sports academy.
The project is expected to have an accommodation
capacity of 7600 beds, including 3700 hotel beds.
The project is being developed by Kerzner and
its local partners, Societe Maroc Emirates Arabs
Unis de Developpement ("SOMED") and
Caisse de Depot et de Gestion ("CDG"),
they have collectively entered into an agreement
with the Government of the Kingdom of Morocco
(the "Government") for the development
of a destination resort casino. In addition,
the Company, SOMED and CDG have entered into
an agreement in principle with respect to the
ownership, development and management of this
resort.
Taghazout, Agadir
Taghazout's site is located 15 km south of Agadir,
the first seaside resort of the Kingdom, 300
km from Marrakech, the first cultural destination
of the country and 170 km from the town of Essaouira
.
The nearest airport to service this resort is
the international airport of Al Massira in Agadir
which is located 40km away
Taghazout's site is endowed with a semi-arid
type climate, and it records a low level of rainfall:
less than 40 days per year and more than 3000
hours of sunshine a year.
This new project will be developed by the Colony
Capital/ Satocan / Lopesan Group.
The project will be equipped with 21000 beds.
It will have also at its disposal two golf courses,
a medina with business spaces, handicraft and
different activities, a spa, a clinic (argano-therapy)
and an institute of the argan tree.
Plage Blanche, Guelmim
The developer for this site is yet to be confirmed.
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